“Here in Australia, if you look at McDonald’s, Zaraffa’s, or any of the other leading coffee brands, you’ll see considerable volumes going out the drive-through window. Two massive American coffee chains, Dutch Bros and Caribou Coffee, have registered for initial public offerings on the stock exchange thanks to the growth of their businesses,” Brett says. “There’s a big focus on drive-through in the United States and Europe. “I’ve been talking with several major coffee chains and all of their predictions and market feedback says that, for 2022 and beyond, we’re going to continue to see huge growth in drive-through.”Īustralia is often considered a trailblazer in the specialty coffee arena, but Brett suggests the drive-through is one area where the commercial coffee chains and markets like the United States and Europe are leading the charge. The drive-through is fast and gives the market what it wants,” Brett says. They don’t want to have to find a park, get out and walk to the café, then wait once they’re there. People are time poor and want their coffee quickly. “COVID has shifted the dynamics of how we do things and one of the things that has absolutely boomed during COVID is drive-through coffee. Brett Bolwell, CEO of Barista Technology Australia, says people have grown more used to the speed, simplicity, and convenience of buying products and they expect the same from their coffee. The drive-through coffee market is booming and an end-to-end solution from Container Concepts makes it easy and accessible to enter.ĬOVID-19 has changed many aspects of the coffee landscape, from the way cafés operate to how customers interact with them.
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